Online Profits

Perry Marshall Swiss Army Knife For PPC Copy

One of the most fascinating ideas that has appeared in recent years is the Swiss Army Knife innovation for PPC copywriting from Perry Marshall.

Swiss Army Knife Seminar DVDs - affiliate link

The PPC Ad Copywriting Problem

If you've used Google Adwords, you'll know that it can be a nightmare to come up with a compelling PPC advertisement.

The Ultimate Profit Mazimizer Program

I've just watched a very interesting webinar about the Ultimate Profit Maximizer program.

The Way To Internet Riches

If you listen to Internet gurus, it seems that there are two ways to Internet success.

The first is to get more traffic

The big assumption is that traffic solves every problem.

PPC For Local Internet Marketers

If

• you're a local business wanting to learn how to use Pay per Click (PPC) advertising like Google Adwords to promote your business on the Internet or
  .
  
• if you are a local Internet marketer who wants to help clients attract more customers with PPC advertising,
  

then you should take a look at the latest Ryan Deiss promotion.

It's called Instant Local Traffic.

Instant Local Traffic - affiliate link

I've written a detailed review of it at Instant Local Traffic Review

How To Find The Cheese For Local Businesses

If you've been following the Instant Local Traffic launch from Ryan Deiss, then you'll have been introduce to the marketing ideas based around the cheese and whiskers.

This is a version based on the idea that people love to buy but hate to be sold to.

The analogy goes back to how mice and rats think - they'll do anything to get what they want - the cheese - but as soon as they see the twitch of a cat's whiskers, they'll run away, the cheese forgotten.

Unfortunately too much marketing is what I call anti-marketing - it scares customers away because your prospects see your whiskers and think you're going to gobble them up. This type of marketing is more about what you want than what your customers want.

So if you're going to correct this problem and put more cheese and less whiskers in your marketing, the big question is...

How To Find The Cheese Your Customers Want

What's Holding Back Your Local Internet Marketing Business?

Local internet marketing has been promoted as a great business opportunity and there have been plenty of compelling pitches about how much you can earn from helping small businesses to promote their business on the Internet.

Some local Internet marketers are getting great results - they are the poster boys and girls who appear in the case studies.

But from what I hear, many local Internet marketers have found that things are different from what they expected.

What's Holding Back Your Local Internet Marketing Business?

Be honest with yourself when you answer the next three questions.

Cheese And Whiskers Story with Perry Belcher

Ryan Deiss has launched a new training course to help local Internet marketers attract more clients called Instant Local Traffic.

If you click over to the Instant Local Traffic sales video (affiliate link) and you decide you're not ready to buy it yet, you'll be offered a chance to see the Cheese & Whiskers story as an exit pop-up.

This is Perry Belcher (a very entertaining presenter and expert Internet marketer who has made big mistakes in the past) giving you a very important lesson on what attracts customers to you... and what scares them away.

Highly recommended that you watch it - Instant Local Traffic - affiliate link

Instant Local Traffic Review - Laura Betterly On PPC

Instant Local Traffic for Instant Local Clients is the latest product from Ryan Deiss targeted at helping local Internet marketers to get more clients, sales and profit.

Summary Review Of Instant Local Traffic

This page is a long overview and review of Instant Local Traffic. Please read it in full to see what I think of the course and who should and shouldn't buy it.

While it is being promoted as a course to help local Internet marketers attract new clients, at its core, Instant Local Traffic is a course of helping small business clients use PPC advertising.

What is very clever is the way a new approach to prospecting based on a sneaky cheese and whiskers technique to get business owners to call you who you then convert into customers by offering a low cost PPC trial using Google credits to give the client immediate rankings and traffic.

This then establishes trust with the client because he or she has seen the results for themselves and is eager to do more types of Interest marketing.

Instant Local Traffic - affiliate link

The Problem Of Local Internet Marketing

If you've tried selling Internet marketing services to local small businesses, then you've probably discovered that getting the clients is harder than doing the work.

This is a big problem because small businesses need help to achieve success on the Internet. Most don't have the time or inclination to master Internet marketing and to stay ahead of their competitors.

Unfortunately they are usually reluctant to even talk to you because they don't understand it and fear they will pay out much more than they get back.

WebFire Internet Marketing Tools

I've started seeing promotions for WebFire Internet marketing tools with the promise of getting your website on the first page of Google, Yahoo and Bing in just seven minutes.

It's a bold claim but is WebFire the hypey scam that it sounds?

You can learn more by watching the promotional video and reading the rest of the article on WebFire.

Promotional video - affiliate link

What is WebFire?

One Client per Week From Nitro Marketing

I was interested to see this One Client Per Week training program being sold by Nitro Marketing and if you are a local Internet marketer, I think you're going to really like the concepts it introduces.

One Client Per Week - affiliate link

The Purpose Of One Client Per Week

The purpose of One Client per Week is simple - to help you to grow your Internet marketing business online and without having to make cold calls where you get rejection after rejection, go to networking meetings where you may be embarrassed or at least nervous of speaking in public and without even leaving your office.

Internet Marketing For Local Internet Marketers

I've been watching the promotion of business opportunities as a "local internet marketing expert" with great interest over recent years as a business coach who is fascinated by Internet marketing.

I've noticed a problem.

Many of the "how to sell local Internet marketing" courses don't talk about using Internet marketing and instead focus on:

• tapping into your existing network of family, friends and acquaintancies
• networking at local events
• direct mail
• email marketing to cold lists
• telemarketing
• joint ventures
• referrals

Don't get me wrong.

Keyword Research Service - Target Your SEO Activities

The most important part of an effective SEO strategy is keyword research so if you don't want to do it yourself, you should outsource to a keyword research service.

What If You Don't Do Keyword Research?

There is always the option of doing nothing - no keyword research - but that's like trying to drive a car when you car see out of the windscreen.

You've got no idea where you're going or if you're on the right track.

The False Promise Of Being Number 1 In Google

I've written before about vanity SEO where you get number 1 positions in Google for keyword phrases which don't get any traffic.

Freelance Copywriting Course from John Carlton

I saw this offer of the Freelance Copywriting Course from John Carlton the other day and I thought it was a steal if you want to earn money helping small businesses to communicate their business more effectively to customers.

Freelance Copywriting Course - affiliate link

John Carlton is a very famous copywriter and teacher of copywriting - I recommend his Simple Writing System which lets you have written one to one mentoring with a leading copywriter but it is expensive.

What Is Marketing?

Internet Marketing Strategist

If you have an Internet marketing business or a business where the Internet should play a significant role in generating leads and converting them into customers, then I'd like to help you to succeed as your Internet marketing strategist.

I believe that much of the old traditional interruption based marketing is fading away - not dead or even dying but not healthy either - and it's being replaced by the ability for buyers to get the information they need when they need it.

My name is Paul Simister and I love business strategy and I'm fascinated by Internet marketing.

It therefore makes sense to combine the two in an Internet marketing strategy service for UK businesses.

Internet Marketing Strategy - What Does It Take To Be Successful On The Internet?

The Secret To 40% Open Rates For Your Emails

Do you want to know the secret to getting 40% open rates for your emails?

That's what MaryEllen Tribby is going to teach it to you in her webinar to promote Inbox Empire, the system that is 500% more profitable than blogging.

MaryEllen Tribby webinar - affiliate link

It's time to be honest.

MaryEllen Tribby 500% More Profitable Than Blogging Model

I'm seeing a few emails in my inbox promoting the MaryEllen Tribby model that is 500% more profitable than blogging.

If you're intrigued by the idea and wondering whether you should attend the free webinar, then I recommend you take a look at my detailed review of Inbox Empire.

MaryEllen Tribby made her reputation with Ear;y To Rise, part of the Agora group which has made a fortune through email marketing based around a subscription style magazine.

I'm sure you realise, this format can be adapted to virtually any niche where people have the passion or motivation to spend money for extra information.

If you just want to register for the email, the link to the webinar is here

500% More Profitable Than Blogging Webinar

The business model that is 500% more profitable than blogging webinar from MaryEllen Tribby is a fascinating insight into how to build a big Internet business.

 

YouTube Google Hack - Videos Ranking High On Google Page One

Wow the Internet gurus are pushing the latest report from Ryan Deiss called the YouTube Google Hack about how to get YouTube videos ranked high on Google and even in the number one position in 24 to 72 hours.

YouTube Google hack - affiliate link

If you're a regular reader of my blog, then you'll know that I am a big fan of Ryan Deiss and his practical advice on what really works in Internet marketing.

I particularly appreciate the fact that he doesn't try to fluff things out because when I learn I want to learn quickly, get excited and start implementing.

These principles apply to YouTube Google Hack which is all about using YouTube to dominate Google for the keywords that matter to you most.

This is the latest front end product to introduce Digital Marketer Lab and Digital Marketer Pro (links take you to my reviews) and in my opinion, if you're serious about making money online and you haven't invested in either, then you're making a big mistake.

YouTube Google Hack

How People Read Their Emails

I am a believer in email marketing as a low cost way to deliver targeted marketing messages to prospective customers and as a way to build up the "know, like and trust" factors that strengthen relationships to the stage where buying becomes attractive.

But often email marketing isn't done in a way that creates success.

How People Read Their Emails

When I log onto my PC first thing in the morning, I usually have between 70 to 100 emails competing for my attention.

Small Business Social Media Marketing

Social media is addictive. People can spend a lot of time on Facebook, Twitter and the other social media sites that encourage you to engage with other people in conversations.

This means that social media can be used for marketing purposes and for time rich, money poor businesses, it is a way of marketing which suits their resources.

Social media marketing is also being promoted as a business opportunity to self employed people who love social media and would like to earn some money.

Courses like Let's Get Social from Kate Buck have been very popular and have created trained professional social media managers who offer a done for you social media service.

New Let's Get Social 3.0 2011 Review

I've just heard that Let's Get Social 3.0, the amazingly popular social media manager training from Kate Buck and sold through the Ryan Deiss organisation is going to be released.

Let's Get Social 3.0 - The Background

Let's Get Social first came out in June 2010 and the training has already been updated once and now the second big update is about to be launched.

Let's Get Social 3.0 - affiliate link

While I'm not a big fan personally, it's pretty clear that social media marketing is here to stay and Let's Get Social helps you to build a business helping other small businesses exploit the social media opportunities.

Kate Buck On Fox News

Traffic Strategist From Justin Brooks

The Traffic Strategist is a new Internet marketing newsletter and video series launched by Rich Schefren and Strategic Products featuring traffic expert Justin Brooke.

The Traffic Strategist - affiliate link

More Traffic - The Answer To All Your Internet Marketing Problems?

I've always liked Rich Schefren's contrarian view about website traffic.

RepMogul - Online Reputation Management with Ross Goldberg

You can help small businesses to manage their reputation online with RepMogul.

RepMogul is the latest local Internet marketing training product to be launched by the Ryan Deiss organisation.

RepMogul - affiliate link

Like Let's Get Social, Mobile Local Fusion and Rank Mogul, RepMogul is a joint venture with a third party.

RepMogul and Ross Goldberg

This time Ryan Deiss has partnered with Ross Goldberg to offer RepMogul.

Short Codes Deluxe Wordpress PlugIn

A few days ago I bought the Short Codes Deluxe Wordpress plugin to help improve conversions on websites.

I'm very impressed.

Short Codes Deluxe Plugin - affiliate link

Traffic & Conversion Blueprint from Ryan Deiss

Traffic & Conversion Blueprint is a compendium of small training courses from Ryan Deiss and it's currently available as a bonus for buying Subscription Empire (the subject of the Black Friday Bootcamp).

What's In The Traffic & Conversion Blueprint?

These nine courses cover just about everything you need to know about generating traffic and converting interest into money.

GraciousTechnologies.com Email Spam

I have decided to start a new policy of naming email spammers who continue to bombard my email inbox.

The first is GraciousTechnogies.com, an Indian SEO and web marketing company.

There's no unsubscribe option in their emails. I've asked them to stop a number of times but they are ignoring me.

I'm not interested and a quick visit to GraciousTechnologies.com shows that there is little to encourage any serious consideration of these spammers. 

How Amazon Promote The Kindle Offline

There's a problem with successful Internet marketing.

It makes you lazy.

That's why I thought it would be useful to look at how Amazon promote the Kindle.